— UGA IFC (@UGA_IFC) January 5, 2018
In the run-up to the National Championship Game, and looking to establish our newly inaugurated council as one that was serious about helping the Athens community, I came up with the idea of challenging the University of Alabama IFC to a fundraising challenge on Twitter and Facebook. The video went viral, being retweeted nearly 3500 times, shared by close to 5000 people on Facebook, and accumulated over 1,000,000 views across both platforms. This generated more than $4000 in pledged donations, $2000 of which we were proud to give to the Athens Area Homeless Shelter. The remaining sum Alabama contributed to Nick’s Kids Foundation.